Peter Werth

Global ecommerce web site

Earlier in year the British menswear company Peter Werth selected and engaged De Facto to deliver its new online brand proposition.

An entire re think of its online strategy leading to the redesign and development of the 1st phase of the ecommerce website.

De Facto have been given the go ahead to deliver the brand's long term goals.
A fantastic opportunity for us.

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Fredperry.com

Global ecommerce web site

Ten years after the launch of the initial groundbreaking fredperry.com, we were asked to create a new global ecommerce platform. Designed to convey the key elements of the brand and provide a cutting edge, uncluttered and stylish shopping experience.

The new platform can be tailored to any region in the world and has exceeded commercial expectations since launch.

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Nottingham Contemporary

Web

Commissioned to design and build the new web site for the landmark £20m Nottingham Contemporary Art Gallery. Our aim was to create the most visual, intuitive and user connected CMS gallery CMS sites in the world.

The client is extremely pleased with the results and expects it to become 'an exemplar within the Arts'. The site is due to launch to the public in early October.

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The Specials

Branding and Web Design

Well, if you are of a certain age The Specials need no introduction! If you are a bit younger, they are one of the most seminal bands in British music history. Getting the call from lead singer Terry Hall to ask if we would like to create their website was a very special and proud moment for us.

We were also asked to refresh their branding, so it could be used on clothing ranges, tour material and stage backdrops.

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Fred Perry S09 Global AD Campaign

Advertising

Produced to mark the 100 year centenary since Fred Perry's birth, the campaign references the unique street culture and music heritage of the brand. Utilising an exhibition format with suitably aged images, canvasses and typography it offers the brand ultimate flexibility to refresh throughout 2009.

Each element was created separately and re-manipulated in Photoshop to create the final exhibition style format.

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Ecobuild 2010

Branding / Print / Web

Major refresh of brand identity for Ecobuild - the largest event of its type in the world. Full web re-design based on the new 'click and edit' De Facto CMS system, that allows ultimate client end flexibility and cutting edge content delivery.

Full cross-media delivery of print and on-line advertising, brochures and viral marketing.

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Sports Technology Institute

Interior Design

Commissioned by the UK's leading Sports Technology Institute, De Facto designed and project managed the scheme spanning architectural graphics, print and audio visuals displays.

The concept grew from a study of dynamic movements of athletes combined with a colour scheme referencing thermographical imaging techniques used within the institute.

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Fred Perry Subculture

Global music web site

Subculture references the unique relationship that Fred Perry has with British street culture and music. Providing a credible and relevant global platform for the brand.

The site has been hugely successful and will roll out to 6 localised content sites from USA to Japan in 08. All content is generated by De Facto, as well as the web design and development.

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Micropore

Print / Packaging

Micropore Technologies are a Chemical Engineering start-up company based in Loughborough University's Innovation Centre.

Micropore's competitive advantage is the ability to produce perfectly uniform particles for the pharmaceutical, beauty and food manufacturing sectors. We used this as the basis to develop a new identity, evolving this with three further sub-brands to illustrate the services offered by the Loughborough University start up.

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Loughborough University - Pushing Boundaries

Print / AV

We were commissioned to deliver a dynamic multi-media approach to promote the impact of the University's enterprise activities. The 'Pushing Boundaries' campaign was launched at the University's inaugural Enterprise Awards, however the material is now used widely to engage internal and external stakeholders.

We began with a three-minute film to illustrate how Loughborough exploits its research expertise to benefit industry, society and the economy. We developed strong graphics that work dynamically on film and in print for brochures, posters and mailers.

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Loughborough University - Pushing Boundaries

AV Presentation

The 'Pushing Boundaries' campaign was launched at the University's inaugural Enterprise Awards. The material is now used widely to engage internal and external stakeholders. We began with a three-minute film to illustrate how Loughborough exploits its research expertise to benefit industry, society and the economy. We developed strong graphics that work dynamically on film and in print for brochures, posters and mailers.

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Nottingham University - Community Open Day

Print / Web

The University of Nottingham sought a vibrant campaign across different media to foster community engagement. We developed an eclectic scrapbook style to encourage local residents of all ages to enjoy a taste of life at their local university.

The event will feature stimulating public understanding of science lectures on topics such as the application of maths in casino games, what makes thunder and lightning, to how engineering makes satellite navigation possible. Other activities will include public debates, playing sport and walks around the grounds.

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